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About Keep America Beautiful Month

If you were alive in the 1970s, you’ll remember the Crying Indian commercial (below) which is considered one of greatest public service announcement commercials of all time. That commercial was created for Keep America Beautiful.

Keep America Beautiful Great American Cleanup is the nation’s largest annual community improvement program that harnesses the power of over 4.5 million volunteers to build vibrant communities. Each year over 1,200 affiliates and participating organizations engage volunteers to take action in their communities through programs that deliver positive and lasting impact through events focused on waste reduction, recycling, beautification and community greening.

Keep America Beautiful celebrates their work each April during Keep America Beautiful month. Their core issues of preventing litter, reducing waste and beautifying communities go hand in hand with the work of GFWC.

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